Apparently, the holiday season is already upon us (and has been for several weeks, if we take all the major retail stores’ word for it). That’s the thing I hate the most about being in the retail game — the pressure to plug Christmas shopping before I’ve even had a chance to count my Halloween candy.

Well I refuse to start playing Christmas music until AFTER Thanksgiving (and not a minute before). So we won’t be launching any grand holiday promotions until then as well. And I don’t care how many sales we lose because of it.

We ARE busily planning for a really cool December event called the 12 Days of Wishmas, which involves opening up our new office space for twelve days as an unusual shopping destination. It does involve gingerbread houses, cookie decorating, a visit from Santa Claus and more. The goal is to create a new kind of shopping experience for grown-ups, one where they are invited to re-experience the childhood magic of Christmas amidst the normal hustle and bustle of the season. It’s going to be so freaking awesome, I can’t wait! More details coming soon.

And speaking of planning, many of you out there with blogs and web sites may be planning some fun holiday stuff of your own. If you are interested in making a few extra bucks with your site, I feel obligated to point out the Kim & Jason Affiliate program. Once you sign up, you can simply link to the Lemonade Stand itself or any product within the store (we’ve added over 100 new items for the season), and you make an astounding 20% on every sale that originates from your site. Plus you help spread the word about Adultitis, which is quite a “goodwill toward men” type of thing to do.

Oh yes, one more thing. I have had the opportunity to contribute some Kim & Jason artwork to the Make-A-Wish Foundation® of Wisconsin again this year, which they have used on greeting cards you can purchase. Each set contains 25 cards for just $25. Plus, you can get your company logo printed on the back and/or pay a little bit extra to have them stamp and address all of your cards for you. Talk about taking the stress out of the season! Of course, all proceeds go to help grant the wishes of children with life-threatening medical conditions. They do good stuff.

That is all. Now back to your regularly scheduled Christmas hype.